Philipp Freitag is the natural winemaker behind the viral hashtag #NakedFriday, which playfully borrows from the translation of Freitag, meaning Friday in German. Truly natural in all of his endeavors, each #NakedFriday post he publishes features the winemaker naked in the vineyards or in his wine cellar. New to wine, Philipp finished his viticulture training in 2016, and has since been named one of the best winemakers in the region of Rheinhessen. Philipp produces a line of “Casual Freitag (Friday)” and “Thank God It’s Freitag (Friday)” wines, ideal for casual drinking, and when you’re ready to “switch to Friday mode.” Philipp truly knows how to mix business and pleasure!